Why Movie Marketing Works
Stand Out from the Crowd
Steep is the only company offering a movie-based marketing system. Zero saturation, zero competition.
Massive Response Rates
People get invited to seminars, not documentaries. This fresh approach drives 3–4× higher attendance.
Scale & Efficiency
Theaters seat 75–100 guests — multiply your reach and results per event.
Time Savings
Present to hundreds in one evening while the film does the heavy lifting.
High-Quality Production
A $1M+ MPA-rated documentary produced by top filmmakers. Beautiful, emotional, unforgettable.
Credibility Through Association
Align your practice with world-class experts featured in the film.
Effortless Execution
Introduce, play, close. Steep handles the rest.
The Film
At the center of this groundbreaking campaign is a documentary-style movie Steep filmed and produced that explores America’s greatest retirement fear: running out of money.
Guided by New York Times best-selling author Morgan Housel, the film brings together America’s leading voices on finance, psychology, and policy to help viewers rethink how they plan for their future.
Experts Featured
Morgan Housel
New York Times Best-Selling Author
David Walker
Former Comptroller General of the USA
Becky Swansburg
Author & Leading Expert on Tax and Policy Risk
Rodney Brooks
Award-Winning Journalist
Jason Fichtner
New York Times Best-Selling Author
David Duley
Social Security Researcher
Watch the trailer
Watch the Movie
Experience the Documentary Redefining Retirement Conversations.
Request your free viewing code to watch The Psychology of Retirement — exclusively from Steep.
How It Works
From Licensing to Showtime
Access to Steep’s nationwide theater network
We introduce you to the local theater rep.
We handle delivery of the film — it’s ready when you arrive.
After your event, we handle retrieval — no follow-up required.
Training & Success Tools
Everything You Need to Succeed
Exclusive training for advisors and marketing teams.
Covers: theater prep, attendee experience, follow-up systems, closing techniques.
Purchase add-ons: signage, flyers, post-event collateral.
Insights from top-producing advisors who’ve used the movie to grow their business.
Scenes from the Film
No Theater, No Problem
Share the Movie Directly with Streaming Gift Cards
Share the movie with your clients and prospects with streaming gift cards
Re-engage high-value sales opportunities with the power of movie marketing
Capture leads from your custom streaming page to maximize results
How We Fill Your Movie Events
Digital Marketing Meets Cinematic Storytelling.
Our digital ad system powers every movie event with precision — dozens of creative variations, daily optimization, dynamic landing pages, and AI-enriched lead data to fill theaters with qualified prospects.
Owner / Chief Marketer
take the next step
Bring Movie Marketing to Your City
Partner with Steep to host an exclusive movie event that redefines how your community thinks about retirement — and how they see you.
